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When Princess Beatrice appeared in the flamboyant Philip Treacy creation at the wedding of Kate Middleton and Prince William, fashion pundits worldwide were open-mouthed. Some loved it – many hated it. The hat has since been compared to a Turkey Twizzler, octopodus or a pretzel, and Facebook pages have sprung up in its honour. The Princess is selling the hat for charity, and will donate the money raised to Unicef and Children in Crisis. The auction closes on 22 May for what is billed as a “unique sculptural celebratory headpiece.”

Philip Treacy, a world-famous London milliner, said he was “surprised by the overwhelming response to the hat” but welcomed the princess’s decision to use this to help out a good cause. “I am delighted, flattered and touched by Princess Beatrice’s decision to donate the hat to charity,” he said. “I hope that people all over the world will be generous and that this hat will benefit many. A hat is a symbol of positivity.”

“When my hat started getting so much publicity I really wanted to put it to the best possible use and try and raise some money for the children they help,” Beatrice said in a statement Thursday.

Origami version

Channel 4 News enlisted origami expert, Mark Bolitho, the Secretary of the British Origami Society, to make a different version.